We have hundreds of articles with stats that prove promotional products work! 

What if we told you that there was a small tweak you could make to your promotional product strategy that would make 46% of recipients have a more favorable opinion of your brand? 

Good news, we are here to tell you what that small tweak is – sustainability! According to the Advertising Specialty Institute (ASI)’s 2020 Global Ad Impressions study, 46% of consumers are reported to have a more favorable opinion of an advertiser if the promotional product they receive is environmentally friendly.

What are sustainable promotional products and how do you implement them into your strategy? 

A quick Google search tells us that a sustainable product is one that can “provide environmental, social, and economic benefits while protecting public health, welfare, and environment over their full commercial cycle, from the extraction of raw materials to final disposal.”

In the case of sustainable promotional products, we think that means products that are made from all-natural materials. In addition, products that make it easier for recipients to have a positive impact on the environment by reducing waste. For example, a reusable glass water bottle that allows the recipient to stop using plastic water bottles. 

By choosing sustainable promotional products, you’ll not only appeal to your customers and prospects, you’ll create more positive awareness for your brand. Here are a few of our favorite sustainable options that you can easily incorporate into your strategy. 

COTOPAXI

We originally heard about this brand on a podcast and we had to learn more. Their promise is to make durable gear in the most ethically sustainable way possible. Products that last and have a lasting impact, what could be better? 

In an effort to be as sustainable as possible, every product is one-of-a-kind. Every product is a unique color combination based on availability of fabric and scraps. That is what makes this brand so fun, you have to be prepared for a total surprise!

We love the Bataan Hip Pack. Named after a city in the Central Luzon region of the Philippines, the Bataan is a spicy take on the classic hip pack. With its 3L size, this handy hip hugger keeps your necessities secure, organized and 100% at-the-ready. Wear it up front, on the side or in the back. 

 

The Batac Backpack is another great product. Originally designed to pair with larger travel bags, the Batac is a stowable daypack that deploys for fast-and-light daytrips, hikes and other excursions. It’s unstructured for added versatility—making it a great school pack, gym bag or daily travel companion. 

 

Seed Paper

A new product in our offering, you will love this hand-crafted premium seed paper. The paper is embedded with various wildflower seeds, fully plantable, made from recycled material and sustainable! 

Add your logo and custom message to make this a branding win! 

Parkland

Established in 2015, Parkland Design& Manufacturing creates bags and accessories for everyday life. The exterior fabric of all Parkland products is made from 100% recycled water bottles. 

Parkland’s missing is to inspire others to make sustainable choices by offering products

that combine purpose, style and quality at an accessible price. Add your logo to this brand for maximum impact. 

Check out the Parkland Kingston Backpack, a rugged exterior constructed from 100% recycled water bottles. This pack combines style, durability, and sustainability. It features a spacious main compartment for storing your daily essentials, plus a dedicated 15″ laptop sleeve for your computer. 

Don’t miss the Parkland Fraction Travel Pouch! This pouch is a dream because it makes it easy to bring chargers, passports, cash, and other accessories on your next journey. Constructed from recycled polyester materials, it provides a sustainable way to carry and store your belongings whenever you travel. 

tentree

Easily named, for every item purchased tentree plants (you guessed it!) ten trees. Planting ten trees allows for a regenerated ecosystem, captures carbon and provides planting jobs in communities around the world. 

All of their products are created with an Earth-First approach, meaning they’re made in fair, safe working conditions, and constructed using only sustainably sourced and recycled materials.

People love this cozy classic crew sweatshirt. This stylish crew neck sweater is made with soft, warm and sustainable fleece to keep you feeling your best all day long.

Stay warm with the tentree Organic Cotton Juniper Blanket, designed for those chilly mornings where you just have to take your blanket with you to ward off the cold for as long as you need. 

The nature graphic adds an extra touch of coziness. Made from 100% Organic Cotton, this blanket measures 60″ x 60″ unfolded and 14″ x 14″ folded. 

Ready to start with sustainable promotional products? 

By promoting your brand with sustainable promotional products, you are creating brand awareness and making the world a better place! 

Send us a message to learn more about these products or for help brainstorming your next promotional item.