One of the least surprising findings in this year’s ASI promotional product impact study is one-quarter (23%) of consumers reported that they purchased a promotional product in the last year. 

Why are we not surprised? Because promotional products work – especially now – end of year gifting season. 

Our favorite branded corporate gifting item: Apparel

Apparel has proven to be a product that consumers keep and repeatedly use.

  • 80% of customers own a promotional t-shirt, and promotional t-shirts are kept for an average of 14 months!
  • Branded outerwear is kept for an average of 16 months. 
  • Branded apparel receives an average of 6,100 impressions throughout its lifetime. 
  • 85% of branded apparel recipients remember the brand who gave them the shirt or hat. 85%!

Here are some of our favorite apparel pieces: 

Marine Layer Sunset Hoodie

Made with the exact same signature sustainable fabric as their other products, but in a brand new pullover silhouette. It’s something warm you can pull over (see what we did there?) when temps cool and the sun starts to set. 

Not interested in a hoodie? No problem. Marine Layer’s products are BUTTERY SOFT, from shirts to blankets to sweats. You can’t go wrong with anything from this brand. 

Patagonia Nano Puff Vest

Warm, windproof, water-resistant—the Nano Puff Vest uses warm, incredibly lightweight and highly compressible insulation to keep you comfortable. Patagonia products are known for their luxurious quality, and we highly recommend this brand. Add your logo to the chest or back for a perfect gift. 

Bella + Canvas Joggers

Elastic waistband with grommet and white cord drawstring. Add the matching sweatshirt for a perfect, trendy and comfortable branded holiday gift. 

Carhartt Rugged Professional Series Hat

A canvas hat with stretch technology and sweat-fighting sweatband. Our clients continue to rave about the quality of these hats – so much so that we ordered them for our brand as well! 

Which promotional apparel product is right for your business?

It’s important to remember that every industry, business, and customer is different. Be sure to select the products and trends that align most closely with your brand’s values. 

We get it – choosing the perfect custom products to promote your brand can be intimidating once you realize the magnitude of options available. Send us a message today and we can help narrow down your options and make this an easy and enjoyable experience!