Brands, both big and small, spend millions of dollars each year to influence customers through a traditional marketing model. Traditional marketing strategies help to steer consumers through each stage of the decision-making process. Yet the world we live in today looks much different than it did even two or three years ago. 

Consumers have access to information, allowing them to make their own opinions aside from “marketing” messages. Consumers are always connected to a lifetime of information via their cell phones and internet access. For this reason, consumers are, now more than ever, experts at avoiding ads. They are regularly making decisions that revolve around whether they will be interrupted by unwanted distractions, such as paying for ad-free services.

That is where custom promo items come in! They are an excellent way to “market” any business, without being intrusive to customers who are sensitive to ads. Custom promo items work by providing brands with a reliable path to reach the target consumer group by positioning their message as it will be best received. 

According to PPAI research, promotional products are the most welcomed form of advertising by all generations and considered most effective in providing a rationale to respond. Promotional products not only allow brand messages to effectively reach their intended audience, they also spread the word to anyone who sees the product displayed, used or shared. 

Promotional products are used daily, and 83 percent of consumers use them more than once. It’s been proven that nine in 10 consumers recall the branding on promotional products they have received—and it’s 67 percent higher than broadcast advertising and 78 percent higher than online, print and mobile advertising. It’s clear that promotional products pave the way for brands on the consumer path to purchase.

Here are some of our favorite custom promo items that work: 

Branded Mat and Charging Station

This is a keyboard mat that can also charge your devices! With built-in FOD and NTC overheating protection technology, use the large surface area for your keyboard. Also, you will  never miss a notification while your device is charging at your fingertips. Perfect for work or your home office, this is a must have for anyone working a 9-5 job. 

The North Face Connector Backpack with Logo

There’s a place for everything you need in this versatile, all-utility 28-liter pack. This iconic design features a large main zip compartment with a floating, padded laptop sleeve and the front compartment features an interior organization panel to stash smaller items. 

Not into this brand? That is ok! We have access to many other brands and would be happy to source some backpack options for you. Just shout! 

Branded Notebook 

The Markey Group’s favorite notebook! A classic 8.5” x 11” that comes with 100 sheets of lined filler paper and features a large imprint area for your brand to shine.  We feel strongly about our love for this notebook, but if you are looking for something different, we can help! 

Branded Apparel

Shirts, coats, hats, sweats – we have access to hundreds of different brands at every price point. We truly believe apparel is one of the top custom promo items available. 

Drinkware with Logo

Whether working from home or commuting a few times a week, everyone can benefit from staying hydrated (and caffeinated!). Having a water bottle or travel mug handy makes that all the more easier. 

Looking for a thoughtful custom branded gift for your work from home employees? Perfect. Want something branded and memorable to give away at your next event? We got you! From water bottles to custom branded Yeti’s, we have it all. 

Interested in seeing any samples or discussing pricing? Send us a message, we would love to chat!