Did you know that custom apparel is one of the most effective ways to promote your business?

Whether you’re sharing personalized shirts with your fan base or outfitting your team from head to toe, apparel is the way to go.

There are many different kinds of apparel to choose from, and we think t-shirts are a great option!

As the graphic below reveals, t-shirts are the promotional item owned by the most recipients in the United States, followed by drinkware, writing instruments, outerwear and polo shirts.

promotional items in US

Need more proof that t-shirts are a great way to increase brand impressions and awareness? The study also showed that:

  • 58% of consumers in the United States own a promotional t shirt. How many know who gave them the t-shirt?
    • 95% of Midwesterners
    • 93% of Westerners
  • Have a female audience? While the data is close, more women than men own logoed t-shirts in the US! (54% women, 46% men)
  • While Rhode Island is the smallest state, they are big on t-shirts, claiming them as the most influential promotional item statewide.
  • It’s not one generation that likes logoed t-shirts over another. More than half of consumers across all age groups 18 – 55+ own one!

At The Markey Group, we have access to 100’s of different apparel and t-shirt brands.

Adapt your message or logo on decorated t-shirts to maximize your awareness opportunity.  Contact us for more information and we would be happy to provide samples and options for you to review.